The BIG secret to selling art online; Hooks Our Facebook community is dedicated to helping the members increase online art sales, and we have had many recent successes....
There’s a revolution in email-driven art sales coming Email is the most important channel to drive online art sales. Let’s look at the data on this: Platform/content type...
As a photographer, how do I create good content on Instagram? A lot of artists in the past have been hesitant to show their creative process on social media. Photographers, in...
How often should I send my newsletters? What you want from your newsletters is that your subscribers should open it and take the intended action, whether it...
Why should I sell art through email? Print drops are about creating urgency and urgency is about only offering a very small amount of work for a...
Can I sell art through email? Your email list is your biggest asset, because it is an owned channel. In other words you have control over...
How do I create a viral reel showing my artworks? Start by reading these extremely detailed and well-researched articles on how to make great reels. There are loads of great...
I am an artist, why should I have to do social media? Social media works best when you are authentic and genuine and we wouldn’t suggest you do anything other than that....
As an artist, how do I get more views for my Reels on Instagram? Your reel needs a hook, narrative and call to action. On a basic level, that’s what it needs. It needs...
How do I promote my art on Instagram? This is an excerpt of a conversation between Mathilde Morant (Viti Project) and Stuart Waplington on one of our AMA...
Should I have a permanent collection in my online art store? What is a timed print drop? When you release a print that is only available for five days. You have...
How many artworks should I sell in a timed drop? We learnt by running multiple timed drops for our clients that you should only sell one artwork at a time,...
How many print drops should I do in a year? We have broadly classified these drops into two types – print drops and project drops. Print drops include 1-2 artworks...
Should I sell open editions or limited editions? Scarcity is key when it comes to selling art via social media. You need to understand what would force a...
How do I increase my online art sales? Benchmarking is the main way to inform yourself of how well you’re doing, and to help you understand the problem...
How do I create scarcity and urgency in my online art sales? In other words, how do you create scarcity and urgency in your art sales to ensure that people act immediately...
Why should I create scarcity and urgency with online art sales? Scarcity and urgency leads to sales. You only have to look at things like Prime Hydration, which we wrote an...
When should I start selling my art prints in timed drops? A lot of times artists wonder when they should start running timed drops of their work and what factors they...
22 questions about art sales you always wanted to ask That’s lucky, because we’ve already answered them! If you didn’t already know, we run a Facebook group called Sell Out:...
Why are email subscribers so important for online art sales? In the age of instant messaging, voice notes and video messages, email might seem a little slow and quaint. However...